Hi there!

Sam from Moz's Help Team here!

No, I'm afraid that this is not something that we offer - all of our tools are browser based and are not designed  to be embedded into other sites.

Let me know if you have any other questions!

Hi there!

Sam from Moz's Help Team here!

So, newly discovered links have the ability to be populated into our index in about 1-3 days, however there are a lot of factors which can affect our ability to find and index links to your site. It's important to note that we add new data to our index everyday but it may take some time for us to discover backlinks to your site based on factors like crawlability of the referring pages, quality of the links and the referring pages, and more.

If you are not seeing links that you know you have, you may want to make sure that they can be indexed. It is also a good idea to check to see if we've indexed the page on which that link is found. If we haven't indexed the referring page yet, you won't see your link in our index

You can also add links to Link Tracking Lists. Once you add a link to your tracking lists we will add that page to be crawled. As long as it is accessible to our crawler, you should see the link in our index as soon as we can index those pages.

Lastly, I have a great guide here with some things to check around why we may not have found your links yet: https://cloudz.click/help/link-explorer/link-building/moz-isnt-finding-your-links

In terms of Domain Authority - Domain Authority in Link Explorer and the Links section of your Moz Campaign correlates with Google rankings to give you an accurate representation of a sites's ranking power.

To understand how to improve DA (Domain Authority) it can help to get some insight into how we gather our data, which I'll include below. Sorry in advance for the long message!

To calculate DA, we index the web by following links using a crawler. Our crawler is built on a machine-learning based model that is optimized to select pages like those that appear in our collection of Google SERPs. We feed the machine learning model with features of the URL like the backlink counts for the URL and the PLD (pay-level domains), features about the URL like its length and how many subdirectories it has, and features on the quality of the domains linking to the URL and PLD. So, it's not based on any one particular metric, but we're training the crawler to start with high-value links.

In terms of improving your Domain Authority, with the information above in mind, it's best to look at both you on-page SEO to make sure you've covered the basics.
Then you also want to look at your off-site SEO and building more links more links to your site.
There are lots of different areas of Link Building to explore, from patching up broken links, improving your internal link profile, and good ol' fashioned content creation.
Here is a great video by our founder Rand which goes over some easy link building tactics to get you started.

I hope that helps to start you off! Feel free to reach out to [email protected] if you have any other questions!

Hi there!

Thanks for writing in  - Sam from Moz's Help Team here!

Unfortunately not - I'm so sorry about that.  Any client side loaded content will not be rendered to our crawler as we are only seeing what is rendered by your server.

Our crawler works by parsing the source code of your site, looking at HTML elements.  If your site is primarily Javascript, then the data you get back with regards to the crawl report won't be completely accurate because of this. There's no real workaround that I can recommend for this one, since it is a technical limitation of our tools, but there are some good blog posts and discussions in the Q&A about this if you head over to our Help Hub.

While the tools and data that rely on our crawl of your site may not return the best results because of that Javascript, your keyword rankings and link profile should work just fine.

You might also want to check out a few tools that are compatible with Javascript, like Botify or Screaming Frog.

I'm really sorry I can't be of more help here; Please let me know if there's anything else I can help with, or if there are any follow-up questions you might have!

Hey there,

Sam from Moz's Help  Team here!

So, a couple of things - all links do factor into your DA profile. When you disavow a link through Google, it doesn't actually remove the link, Google just stops putting SEO weight into it. So our crawler will still find the link. Unfortunately there isn't a way in Link Explorer to "disavow" a link yet so we will still show it.

Disavowing a link doesn't take it away from our tools, so they will still appear as backlinks to your site. The fact that Google disregards them in relation to your site does not take them off the sites they are on, so best practice is to approach the webmaster first and request the link be removed. If you get no response then disavow with Google:).

I also want to note here that your Spam Score in Moz Pro is actually the percentage of sites with similar features we've found to be penalized or banned by Google (it's not based on the spam score of the sites linking to you). To improve this score I would recommend reading our guide which explains the 27 factors used to make up this score. You can then look at your site and investigate areas you would like to improve on your site:

https://cloudz.click/help/link-explorer/link-building/spam-score

Best of luck, and let me know if I can help with anything else!

Hi there,

Sam from Moz's Help  Team  here!

So, it’s important to note that the data you’re seeing in Link Explorer is based on when we last crawled a link. This means that if a link is removed or altered after the last time we crawled it, it will still be marked as active until we attempt to recrawl that link again.

You can see the date we last crawled a link by exporting a CSV from the Inbound Links section. In the CSV there will be a column for when we first discovered the link and a column for when we last crawled that link. If you’re not finding a link we’re reporting as discovered on a particular page, I would recommend looking to see when we last crawled that link. Although new link data is added to our index everyday, we currently try to re-crawl all high-quality pages at least every 90 days. Most links in the index come from pages that were crawled less than 6 months ago.

Once we attempt to recrawl those links, if we’re not able to find them or crawl them, they will then be marked as lost in your Link Explorer report.

You can read more about Discovered and Lost links in our Help Hub!

Hi there,

Sam from Moz's Help Team here!

Sorry for any confusion.

So the thing is, for us to update any 301 link, we would need to re-discover the old pages to be able to follow and update the metrics.

As our index continues to grow and links are rediscovered, links which have changed should be marked as “lost” for the original domain and “discovered” for the new domain. In order for our crawler to update metrics to reflect the new domain, it would need to recrawl the pages linking to your site and discover the links which redirect.

The discrepancies between the DA of your old domain and new domain are probably due to the previously externally discovered links that haven't moved over just or haven’t been discovered. I hope this helps to explain - definitely let me know if you have any follow up questions!

Hi there,

Sam from Moz's Help Team here!

Could you please pop a message about this over to [email protected] so that we can assist you there directly?

Thank you!

Hi there,

Sam from Moz's Help Team here - thanks so much for reaching out!

So, a couple of things - when you disavow a link through Google, it doesn't actually remove the link, Google just stops putting SEO weight into it. So our crawler will still find the link. Unfortunately there isn't a way in Link Explorer to "disavow" a link yet so we will still show it.

Disavowing a link doesn't take it away from our tools, so they will still appear as backlinks to your site. The fact that Google disregards them in relation to your site does not take them off the sites they are on, so best practice is to approach the webmaster first and request the link be removed. If you get no response then disavow with Google:).

I also want to note a couple of things about your DA drop in general - overall, seeing your DA drop is a fairly common problem and can be attributed to a few things:

1.Links we previously discovered are now marked as lost.
2. You've earned more links, but the highest authority sites have grown their link profile even more.
3. The links you've earned are from sites that we haven't seen correlate well with higher Google rankings.
4. We've done a better or worse job crawling sites/pages that have links to you (or don't).

It's a bit difficult to isolate the exact cause of what happened without your own SEO consultant or developer being able to take a dive into this, but you can definitely read more specific information here if you'd like to understand more about the process:).

Something else to note is that on March 5th, we rolled out an entirely new DA calculation method, which affected the DA of many sites. You can read more about this update here https://cloudz.click/domain-authority-2.0.

Do let us know if we can help with anything else!

Hi there,

Sam from Moz's Help Team here!

The change you've noticed would be due to the fact that we updated the way in which we calculate DA as of March 5th. The new DA has been launched with the purpose of improving our ability to predict a site’s ranking ability with even better accuracy. This update aims to give us a more accurate depiction of your site’s influence over time.

This doesn't mean we’ve started from scratch with our calculations; in fact, all of the features that went into the old DA model are also present in the new DA model as we’ve added more complexity around them. This includes a better understanding and consideration for the quality of the site linking to the site you’re researching, and links to a page that redirect to another page.

Please note, when tracking your DA and the Link Building work you’re performing, DA should always be looked at in comparison to your target competitors, never as a standalone metric.

You can read more about this here https://cloudz.click/domain-authority-2.0

I hope this helps but please let us know if there's more we can help to clarify!