Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Let your reputation grow with Reviews AI
      Moz Local

      Let your reputation grow with Reviews AI

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. On-Page Optimization
    4. How many keywords max can I optimize each page for?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    How many keywords max can I optimize each page for?

    On-Page Optimization
    5
    7
    21250
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • sub9090
      sub9090 last edited by

      I don't want to over optimize by doing 1 keyword per 1 page, but then if I do more, seomoz on-page tool report doesn't give an A grade for each keyword I optimize.

      I usually optimize for max 3 keywords that are very closely related, meaning they use the same words.  Ex.

      dentist los angeles, los angeles dentist, dentist in los angeles

      Am I on the right track or what's your recommendation? Should I create different landing pages for each keyword?

      1 Reply Last reply Reply Quote 0
      • THMCC
        THMCC last edited by

        Hi, are you talking about the keywords that one can add to a page or words that make up the title and content tags? Thanks.

        1 Reply Last reply Reply Quote 0
        • RyanKent
          RyanKent @sub9090 last edited by

          Google does not care if you target 1 keyword or 10. The problem you face is, all other factors being equal, a competitor who only targets one word on a page will always beat a page which targets multiple words.

          Ranking in search engines is purely a competition. I recommend you go all out and try to rank #1 (or as high as reasonably possibly). Once you have achieved top rankings for your primary keyword, THEN you can try to get greedy and diversify to multiple keywords.

          1 Reply Last reply Reply Quote 3
          • sub9090
            sub9090 @Adam.Whittles last edited by

            Yes but then how get a good on-page optimization if you are doing like 10 keywords per page? I mean, it's not possible to put 10 keywords on title, h1, url etc. Don't you think Google will question what the site is all about if you go more than 2-3, it's just becomes very difficult.

            RyanKent 1 Reply Last reply Reply Quote 0
            • lethal0r
              lethal0r last edited by

              i would quickly add, if you don't have much linkjuice then stick to 2 terms max per page.

              1 Reply Last reply Reply Quote 1
              • RyanKent
                RyanKent last edited by

                Below are the results of the keywords you shared (and more) from SEMrush (www.semrush.com).

                Based on those results, I would focus on "dentist los angeles". That is tied for first place as the term with the most traffic. Next, you have a choice as to which you place the most importance upon..."dentist" or "los angeles". I prefer your niche rather then your location. Why? It is far more relevant to capture searches for "Dentist ???" then for "los angeles ???".

                In competitive niches, you usually need to focus a single keyword target per page. If you focus more then one, you can or will be beat by others who practice more focused SEO on their page.

                | Keyword | Δ Volume | CPC | Com. | Results | Trend | |
                | dentist los angeles | 1,300 | 14.69 | 0.87 | 19,500,000 |

                | | | | | | | | | | | | |

                |   |
                | los angeles dentist | 1,300 | 15.52 | 0.89 | 19,800,000 |

                | | | | | | | | | | | | |

                |   |
                | cosmetic dentist los angeles | 590 | 22.86 | 0.98 | 2,050,000 |

                | | | | | | | | | | | | |

                |   |
                | dentist in los angeles | 480 | 11.62 | 0.94 | 21,900,000 |

                | | | | | | | | | | | | |

                |   |
                | los angeles cosmetic dentist | 480 | 20.84 | 0.90 | 3,940,000 |

                | | | | | | | | | | | | |

                |   |
                | los angeles dentists | 480 | 12.24 | 0.85 | 9,600,000 |

                | | | | | | | | | | | | |

                |   |
                | dentist in los angeles ca | 260 | 10.57 | 0.90 | 8,740,000 |

                | | | | | | | | | | | | |

                |   |
                | los angeles cosmetic dentists | 260 | 11.18 | 0.92 | 3,730,000 |

                | | | | | | | | | | | | |

                |   |
                | dentists in los angeles | 210 | 10.85 | 0.85 | 9,600,000 |

                | | | | | | | | | | | | |

                |   |
                | dentist west los angeles | 210 | 9.22 | 0.88 | 7,800,000 |

                | | | | | | | | | | | | |

                |   |

                1 Reply Last reply Reply Quote 2
                • Adam.Whittles
                  Adam.Whittles last edited by

                  There are no hard and fast rules for how many keywords you can optimize each page for. It can be as little as one word to a many as ten or more.

                  http://www.seomoz.org/blog/tactical-seo-how-many-termsphrases-should-i-target-on-a-single-page

                  sub9090 1 Reply Last reply Reply Quote -1
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • Snowdune

                    Can I replace categories with a static page

                    Hello there. I want to replace all of WordPress categories with static pages so that users see a well designed and constructed presentation of all the articles within each topic instead of just a long list of excerpts. I've already done this with 2 categories and although it is hard work I can't help feeling it is a much better thing for my users. However, I'm concerned that I am embarking on this project without being totally sure that it makes sense from an Seo point of view, or whether there are any downsides I haven't thought of? My idea is that the  WordPress categories are set to noindex and nofollow. Search engines should find all of my static category pages and all of the content within each category will be spidered from there instead. Just to be sure you know what I mean here is a link to a normal category - https://www.whitegoodshelp.co.uk/category/consumer/ and here is my static page replacement for it - https://www.whitegoodshelp.co.uk/consumer-rights-appliances/ Both pages contain links to all articles within the category except the one generated by WordPress is just a long paginated list, and my replacement is a proper category page, which is hopefully far more useful . Can someone please confirm that there are no downsides to this strategy? 🙂

                    On-Page Optimization | | Snowdune
                    1
                  • KenW

                    Is it better to keep a glossary or terms on one page or break it up into multiple pages?

                    We have a very large glossary of over 1000 industry terms on our site with links to reference material, embedded video, etc. Is it better for SEO purposes to keep this on one page or should we break it up into multiple pages, a different page for each letter for example? Thanks.

                    On-Page Optimization | | KenW
                    0
                  • Aquatell

                    Why are http and https pages showing different domain/page authorities?

                    My website www.aquatell.com was recently moved to the Shopify platform.  We chose to use the http domain, because we didn't want to change too much, too quickly by moving to https.  Only our shopping cart is using https protocol.  We noticed however, that https versions of our non-cart pages were being indexed, so we created canonical tags to point the https version of a page to the http version.  What's got me puzzled though, is when I use open site explorer to look at domain/page authority values, I get different scores for the http vs. https version.  And the https version is always better.  Example:  http://www.aquatell.com DA = 21 and https://www.aquatell.com DA = 27.  Can somebody please help me make sense of this?  Thanks,

                    On-Page Optimization | | Aquatell
                    1
                  • Grafimart

                    Are there any SEO benefits changing the default home page filename (index.htm) to a keyword rich filename

                    II'm a newbie. I have a website using the default home page filename: index.htm. I have total control over the web server. I was wondering whether I can get any SEO improvements for my main keyword if I change the default filename with a filename that contains the main keyword, like our-main-product.htm (doing the 301 redirect and changing the server search order, of course)?

                    On-Page Optimization | | Grafimart
                    0
                  • jemindesai

                    Can I use Same Keyword for Multi pages Title Tags?

                    Hello All, I am working on client website and currently they are targeting One Keywords for multi pages. As I have search with Allintitle: Search query and Google display around 37 pages of website which carry same keyword in "Title Tags". I have told to client to change the "Title Tags" but they want that keyword for all relevant pages. So I want to know is that harm in Search Engine Ranking? Note: They have not done the link building activities for multi pages with same Keyword, they are using only in "Title Tags" only

                    On-Page Optimization | | jemindesai
                    0
                  • airnwater

                    How many outbound links is too many outbound links?

                    As a part of our SEO strategy, we have been focusing on writing several high quality articles with unique content.  In these articles we regularly link to other websites when they are high quality, authoritative sites. Typically, the articles are 500 words or more and have 3-5 outbound links, but in some cases there are as many as 7 or 8 outbound links. Before we get too carried away with outbound links, I wanted to get some opinions on how many outbound links we should be trying to include and more information on how the outbound links work. Do they pass our website's authority on to the other website? Could our current linking strategy cause future SEO problems?  Finally, do you have any suggestions for guidelines we should be using? Thank you for your help!

                    On-Page Optimization | | airnwater
                    0
                  • dimanyc

                    How to avoid keyword stuffing on e-Commerce Category pages

                    Hi, I'm optimizing a large, consumer electronic e-commerce superstore. Based on client's choice of keywords, I'm using product category pages as my target urls. Because of the proprietary CMS structure, product names and titles, featured on my landing pages (product category pages) create a keyword overkill, affecting various ranking factors. For example, one of the target urls / landing pages, dedicated to a specific product category, mentions the keyword over 190 times because of so many product titles in the "body" section. Would inline "rel="canonical" help? If yes, what part of the website should it "canonize"? If rel="canonical" is not the answer, what strategies would you suggest? Thanks!

                    On-Page Optimization | | dimanyc
                    0
                  • daveupton

                    Is there a SEO penalty for multi links on same page going to same destination page?

                    Hi, Just a quick note. I hope you are able to assist. To cut a long story short, on the page below http://www.bookbluemountains.com.au/ -> Features Specials & Packages (middle column) we have 3 links per special going to the same page.
                    1. Header is linked
                    2. Click on image link - currently with a no follow
                    3. 'More info' under the description paragraph is linked too - currently with a no follow Two arguments are as follows:
                    1. The reason we do not follow all 3 links is to reduce too many links which may appear spammy to Google. 2. Counter argument:
                    The point above has some validity, However, using no follow is basically telling the search engines that the webmaster “does not trust or doesn’t take responsibility” for what is behind the link, something you don’t want to do within your own website.   There is no penalty as such for having too many links, the search engines will generally not worry after a certain number.. nothing that would concern this business though.  I would suggest changing the no follow links a.s.a.p. Could you please advise thoughts. Many thanks Dave Upton [long signature removed by staff]

                    On-Page Optimization | | daveupton
                    0

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  • Digital Marketers
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • Local Citation Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter
                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.