Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Etsy.com --Getting link juice through other pages on search results?
-
My sister has a store page on etsy.com where she sells home made crafts. And I want to help her rank higher on google with some of the other etsy stores. So i started to look at the other etsy store pages that are ranking well on google and found that they have a page authority between 48 to 52.
So i looked at the backlinks of the ones ranking well on google with high page authority and found that many of their best links came from the internal search results page on etsy.com, and some only had one link from just an arbitrary etsy.com search page.
I'm thinking this is because another product being listed on the seach page has a high page authority which then passes some of its link juice onto every other product on the page.
But what is interesting is products are always being sold or getting added so even though you are on a search results page that happens to benifit from the link juice of another product the next time the page gets crawled you will be on a different search page.
So i am thinking in order to maintain high page authority to you just have to have a lot of products listed so that there is a greater likely hood that you will find yourself on the same search page as another high authority page.
I have not been doing SEO very long so i would love to hear what others think. I really have no idea, am i on the right track with this?
(edited post)
Thanks
-
I'm researching Etsy and I think its eye opening that you remind us Etsy has its own algorithm. I suppose you mean within the Etsy URL site search. But outside of Etsy ~ now that's Google's territory!
Tons and tons of people are complaining that Etsy sales are down significantly. So is this coming because Google has tossed Etsy aside? Or is this because of a change in the Etsy algorithm?
Is there anywhere outside of Etsy that keeps track of Etsys performance in Google search?
-
Douglas, what keywords are those Etsy pages ranking for? If it's some obscure KW, then most likely it's in a noncompetitive SERP. I used to rank for iphone 3g in eBay.au, but my listing was 2 months old. I kept the ad renewing every 30 days. I set my quantity to 80 and everytime it got close to 5 or 10 left, then I added more quantity. I leveraged eBay's DA to get my listings on Google. But my target wasn't to rank higher on Google. It was to rank higher on eBay. Just by chance, I ranked high in Google. Focus on learning the Etsy algorithm instead because the market for your sister's products are on Etsy and are comfortable with Etsy. It's no different that ebay to me. When selling on comparision shopping engines, Google is an afterthought.
-
Thanks for the reply.
I edited my post to help clarify. If it still sounds like nonsense just ignore me.
-
I used to be an Ebay Platinum powerseller ($150,000/mo in sales). eBay has it's own algorithm, Etsy has it's own algorithm, Google has it's own and so on. Googles Page Rank has NOTHING TO DO WITH ETSY'S RANKING. Rand made a WBF a few weeks ago regarding Google PR. I highly suggest you watch it.
Etsy (like eBay) probably uses customer ratings, # of ratings, time left until auction or listing expires. If you want to help your sister rank higher in Etsy, then learn Etsy's algorithm, not Googles.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Backlinks vs External Links vs Referral Links vs Outbound links
Hello all, I was just wondering if you could explain the difference between all the links above? I'm confused as they all seem to be the same or similar and I would just like to clearly know what distinguishes them from eachother. Thanks for your help, Jayne
Link Building | | NCOREGSEO0 -
Nofollow links showing up in Google Search Console
If some nofollow links are showing up in Google Search Console, does that mean they are indeed passing link juice?
Link Building | | BrightonRecoveryCenter0 -
URL parameters affecting link juice
I have a couple of quirks in my online shop that I'm ironing out. One of them is adding some URL parameters to product links.ie: website.com/product.html?&cat=0&featured=Y If someone links to this URL, will I get the link juice as if it was website.com/product.html ? I have URL parameters in Webmaster Tools and robots.txt set up to ignore them so they're not in the Google index, but I have found a few websites that have linked to us using these longer URL's and I'm wondering whether to write to them and ask them if they mind changing them or not.
Link Building | | sparrowdog0 -
Should I link from my blog back to my product pages?
Hello... I just installed a blog on my Magento site. My question is whether or not i should be linking within posts on the blog back to the product or category pages that i am talking about...from an SEO perspective. If in my post i am talking about flashlights being important when preparing for a storm, should i link the word flashlights to the flashlight category on my site? I know I can do this, the question is should i, from google's perspective. A) should i link the word (flashlights) to that category on my page B) should i put a line at the bottom of every post that says something like "if you are interested in purchasing flashlights, visit this link" and hyperlink that whole sentence... THANKS!
Link Building | | Prime850 -
Will a mega menu on all pages dilute the link juice?
On our web site (http://www.betxpert.com) we have a mega menu with quite a lot of links in it. I am getting warnings in SEOmoz saying we have far to many links in our pages. But a lot of pages have large menus with a lot of links - are all pages punished for this then? My primary question is: Since the menu is on all pages, the pages linked in the menu will have a link in from all of our pages (200K+ pages) and a lot of these do not have a good ranking. So what I want to know is if the pages linked in the menu will have lower ranking because of the many links in - or is this a good thing? Should I consider setting "nofollow" for som of the links on other pages than the homepage (since this is the page with the best rank)?
Link Building | | rasmusbang0 -
How many links per week is too fast in link building?
For a new website/blog how many links per week looks suspicious or hurt the rankings?
Link Building | | aaran1