Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Structured Data on mobile and desktop version of a page
-
Hey there,
certain pages of our website have mobile versions like m.mysite.com/content-xyz. On the desktop pages (i.e. mysite.com/content-xyz) we have "rich snippets for ratings" marked up and displayed in SERPs. However the ratings also appear in mobile search results when SERPS reference the mobile version of the page (m.mysite.com/content-xyz) which doesn't have any ratings or markup?I am trying to figure out how Google treats mobile versions of a page in relation to the desktop version in relation to structured data (breadcrumbs etc.)? Would you always mark up both versions to be the same?
Any ideas and thoughts on this are greatly appreciated.
Cheers,
Jochen
rich Snippets for Ratings
-
Hi Jochen,
SUPER interesting find, thanks for pointing this out, Jochen.
To me, this looks like Google understands that these two pages are the same page, except for different devices, and is using information on the desktop page to make their search results more robust for mobile.
You can see the connection by looking for Google's cache of your mobile page. The best way to do this is to search in Google for "cache:[URL]". If you search for "cache:http://m.avogel.ch/de/ihre-gesundheit/erkaeltung/alles_ueber_erkaeltungen.php", Google will send you to the desktop version of the page.
Here's my theory: Google has one index for both desktop and smartphone users, so it combines data and gives the user the best result possible. Google's doing more and more to try to improve its search results even without SEO intervention, so I'm not too surprised about this, but can't seem to find this in any SEO articles out there.
In answer to your question: I recommend that you continue to keep you mobile and desktop sites similar enough that Google is pulling from both. In the past, some SEOs would build sites differently for mobile users, but I've never seen any UX studies that shows that that's a better approach. Given that Google strongly recommends that you use responsive web design, it's certainly not Google's recommended approach.
I hope this helps? I'm not sure if this was a post because you were worried about something - this seems like good news to me!
Kristina
-
Thanks again!
If I am doing "mobile friendly test" for the page Google doesn't seem to have any problems accessing the mobile version. If also crawled the page with googles mobile crawler in screamingfrog and again there were not issues.
So I don't think the rather unusual behavior of not beeing able to access the mobile site with a desktop browser has an impact on my question regarding the desktop "rich snippets for ratings" showing up in mobile search results.
-
Is this how you intended the site to work/ (ie as described above)
For example if you go to any of these 3 sites:
http://www.ticketmaster.com.au/
www.ticketek.com.au
www.bankwest.com.auThen after that load their mobile site without deleting any cookies or changing any user agents, all the mobile sites load up straight away:
m.ticketmaster.com.au
m.ticketek.com.au and
m.bankwest.com.auHave a look through this Google Artilcle which might help:
https://developers.google.com/webmasters/mobile-sites/mobile-seo/common-mistakes?hl=en-US&utm_source=MFT&utm_campaign=MFT&utm_medium=incoming-link#blocked-resources -
Thanks for the feedback. I get the mobile page loaded in my browser (only) after deleting all cookies from the site and using the Chrome extension "User-Agent Switcher".
Thanks for the feedback. I get the mobile page loaded in my browser (only) after deleting all cookies from the site and using the Chrome extension "User-Agent Switcher".
-
http://m.avogel.ch/de/ihre-gesundheit/erkaeltung/alles_ueber_erkaeltungen.php - Mobile Page... are you 100% sure that is set up correctly? I've tried to load the mobile version in my browser and keeps redirecting me to full site. Even using the mobile emulator on Chrome I cant log up the mobile site keeps redirrecting to full site.
All other websites that I know that have a m. subdomain for mobile site load up with no issues at all in computer Browser.
Is the mobile site made using one of the Mobile Apps or something similar?
I would suggest try use Google Webmaster tools and use the 'Fetch & Render' option so you can see how Google is rendering the mobile page
-
Hi Sandi,
not at all:
Desktop Page: http://www.avogel.ch/de/ihre-gesundheit/erkaeltung/alles_ueber_erkaeltungen.php
Mobile Page: http://m.avogel.ch/de/ihre-gesundheit/erkaeltung/alles_ueber_erkaeltungen.php
Serps on google.chCheers,
JochenHi Sand,not at all: Desktop Page: http://www.avogel.ch/de/ihre-gesundheit/erkaeltung/alles_ueber_erkaeltungen.phpMobile Page: http://www.avogel.ch/de/ihre-gesundheit/erkaeltung/alles_ueber_erkaeltungen.phpSerps on google.chCheers
-
Hi Jochen
DO you mind sharing the URLs in question?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
On-page SEO
This is a question for the organic SEO experts, once you added the main keyword that you want to rank for in the homepage title, meta title plus meta description, perhaps once or twice in the text on the homepage. How often do you then write it in the content marketing, say blog posts, we want to rank higher on Google for "SEO agencies Cardiff" however if you mention this in the blog posts too much say once a week, this could lead to over optimisation issues?
On-Page Optimization | | sarahwalsh1 -
Hamburger Menu on Desktop Version - Affect SEO?
Hi There We are working with developers of a site redesign of an existing site. They are keen on a hamburger menu on the desktop, as well as mobile. Can I confirm if this will have any implications for the SEO rankings? Many thanks in advance for assistance
On-Page Optimization | | DigitalProgress0 -
FAQ page structure
I have read in other discussions that having all questions on an FAQ page is the way to go and then if the question has an answer worthy of its own page, you should abbreviate the answer and link to the page with more content. My question is when using some templates in WP, they have a little + button you can click and it reveal the answer to the question. Does this hurt SEO versus having all text visible and then using headers/subheaders? An example of the + button https://fyrfyret.dk/faq/
On-Page Optimization | | OrlandSEO1 -
Page Title Length
Hi Gurus, I understand that it is a good practice is to use 50-60 characters for the a page title length. Google appends my brand name to the end of each title (15 characters including spaces) it index. Do I need to count what google adds as part of the maximum recommended length? i.e.
On-Page Optimization | | SunnyMay
is the maximum 50-60 characters + the 15 characters brand name Google adds to the end of the title or 50-60 including the addition? Many thanks!
Lev0 -
Noindex child pages (whose content is included on parent pages)?
I'm sorry if there have been questions close to this before... I've using WordPress less like a blogging platform and more like a CMS for years now... For content management purposes we organize a lot of content around Parent/Child page (and custom-post-type) relationships; the Child pages are included as tabbed content on the Parent page. Should I be noindexing these child pages, since their content is already on the site, in full, on their Parent pages (ie. duplicate content)? Or does it not matter, since the crawlers may not go to all of the tabbed content? None of the pages have shown up in Moz's "High Priority Issues" as duplicate content but it still seems like I'm making the Parent pages suffer needlessly... Anything obvious I'm not taking into consideration? By the by, this is my first post here @ Moz, which I'm loving; this site and the forums are such a great resource! Anyways, thanks in advance!
On-Page Optimization | | rsigg0 -
URL for location pages
Hello all We would like to create clean, easy URLs for our large list of Location pages. If there are a few URLs for each of the pages, am I right when I'm saying we would like this to be the canonical? Right now we would like the URL to be: For example
On-Page Optimization | | Ferguson
Domain.com/locations/Columbus I have found some instances where there might be 2,3 or more locations in the same city,zip. My conclusion for these would be: adding their Branch id's on to the URL
Domain.com/locations/Columbus/0304 Is this an okay approach? We are unsure if the URL should have city,State,zip for SEO purposes?
The pages will have all of this info in it's content
BUT what would be best for SEO and ranking for a given location? Thank you for any info!0 -
No Data Available for this URL
Hi,
On-Page Optimization | | ostiguyj
I really don't understand why I have this message "No data available for this URL"
in my SEOMOZ campain. (www.bienchezsoi.ca) When I look at my page rank, I get a score of 0 I have no idea of to fix it. Please help. Thanks0 -
How to Define Best URL Structure for Product Pages?
I am working on my website to edit structure with help of Google's search engine optimization starter guide. There is really good instruction to define URL structure which help us to perform well over Google's organic search. I have resolved issues regarding category pages but, I have confusion to define best URL structure for product pages. My website's product page URL structure is as follow. http://www.vistastores.com/marketumbrellas-californiaumbrella-slpt758-f13-red.html http://www.vistastores.com/homefurniture-winsomewood-93630.html URL structure is constructed with following terms. 1. Root Category Name (Market Umbrellas or Home Furniture or ....) 2. Brand Name 3. Manufacturer Part Number I am not happy with this structure and also not performing well over Google's organic search. I am thinking to include product name or title tag in URL after root domain. But, it may create very long URL and create issues in organic search display. Does it really matter to perform well over Google's organic search? How can I define best URL structure for product pages?
On-Page Optimization | | CommercePundit0
