Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Let your business shine with Listings AI
      Moz Local

      Let your business shine with Listings AI

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Images with a token in the url, in Drupal. How does it affect to SEO?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Images with a token in the url, in Drupal. How does it affect to SEO?

    Intermediate & Advanced SEO
    3
    4
    2280
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • teconsite
      teconsite last edited by

      Hi everyone!

      I am checking now a website that works with Drupal, and I found that images have urls like this...

      http://www.brandname.com/sites/default/files/styles/directory_xyz/public/name-of-the-picture.png?itok=T89RpzrK

      I was wondering how an URL like that with the token at the and, can affect to SEO. I cound't find anything.

      Anyone knows?

      Thank you!

      1 Reply Last reply Reply Quote 0
      • QRN
        QRN @UmarKhan last edited by

        Hello Umar,

        I am about in the same situation as teconsite.

        I would suspect that the search engine will ignore the ?itok token because it's a well known URL parameter and therefore the search engines will assume that they mustn't take it into account. Or do you think, they will consider image.jpg?itok=1 and image.jpg?itok=2 as two different images?

        Would it make sens to specify this in the Search Console/GWT as URL parameter?

        Thanks for your help in advance!

        1 Reply Last reply Reply Quote 0
        • teconsite
          teconsite @UmarKhan last edited by

          Thank you Umar!

          I will try that module,

          1 Reply Last reply Reply Quote 0
          • UmarKhan
            UmarKhan last edited by

            Hello,

            Well this is what Durpal is.. I reckon, they introduced this in D7 version 2 or 3 years ago for some security reasons.

            Anyway, try out this Durpal module for this, it creates the search engine friendly URLs for various kinds of content. I am sure it will help:
            https://www.drupal.org/project/pathauto

            Umar

            teconsite QRN 2 Replies Last reply Reply Quote 3
            • 1 / 1
            • First post
              Last post

            Got a burning SEO question?

            Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


            Start my free trial


            Browse Questions

            Explore more categories

            • Moz Tools

              Chat with the community about the Moz tools.

            • SEO Tactics

              Discuss the SEO process with fellow marketers

            • Community

              Discuss industry events, jobs, and news!

            • Digital Marketing

              Chat about tactics outside of SEO

            • Research & Trends

              Dive into research and trends in the search industry.

            • Support

              Connect on product support and feature requests.

            • See all categories

            Related Questions

            • dsbud

              How important is the file extension in the URL for images?

              I know that descriptive image file names are important for SEO. But how important is it to include .png, .jpg, .gif (or whatever file extension) in the url path? i.e. https://example.com/images/golden-retriever vs. https://example.com/images/golden-retriever.jpg Furthermore, since you can set the filename in the Content-Disposition response header, is there any need to include the descriptive filename in the URL path? Since I'm pulling most of our images from a database, it'd be much simpler to not care about simulating a filename, and just reference an image id in my templates. Example: 1. Browser requests GET /images/123456
              2. Server responds with image setting both Content-Disposition, and Link (canonical) headers Content-Disposition: inline; filename="golden-retriever"
              Link: <https: 123456="" example.com="" images="">; rel="canonical"</https:>

              Intermediate & Advanced SEO | | dsbud
              1
            • ennovators

              Replace dynamic paramenter URLs with static Landing Page URL - faceted navigation

              Hi there, got a quick question regarding faceted navigation. If a specific filter (facet) seems to be quite popular for visitors. Does it make sense to replace a dynamic URL e.x http://www.domain.com/pants.html?a_type=239 by a static, more SEO friendly URL e.x http://www.domain.com/pants/levis-pants.html by creating a proper landing page for it. I know, that it is nearly impossible to replace all variations of this parameter URLs by static ones but does it generally make sense to do this for the most popular facets choose by visitors. Or does this cause any issues? Any help is much appreciated. Thanks a lot in advance

              Intermediate & Advanced SEO | | ennovators
              0
            • tomcraig86

              Canonical URL & sitemap URL mismatch

              Hi We're running a Magento store which doesn't have too much stock rotation. We've implemented a plugin that will allow us to give products custom canonical URLs (basically including the category slug, which is not possible through vanilla Magento). The sitemap feature doesn't pick up on these URLs, so we're submitting URLs to Google that are available and will serve content, but actually point to a longer URL via a canonical meta tag. The content is available at each URL and is near identical (all apart from the breadcrumbs) All instances of the page point to the same canonical URL We are using the longer URL in our internal architecture/link building to show this preference My questions are; Will this harm our visibility? Aside from editing the sitemap, are there any other signals we could give Google? Thanks

              Intermediate & Advanced SEO | | tomcraig86
              0
            • OptiBacUK

              How does badly formatted HTML affect SEO?

              Our website uses a custom built CMS, but uses a fairly standard WYSIWYG text editor. I've looked at some of the code it produces, and it's not pretty. My gut feeling tells me that this extra bloat is bad for SEO. Am I right in thinking that Google doesn't look kindly upon badly formatted and bloated HTML? Thanks,
              James

              Intermediate & Advanced SEO | | OptiBacUK
              0
            • HD_Leona

              Blocking Pages Via Robots, Can Images On Those Pages Be Included In Image Search

              Hi! I have pages within my forum where visitors can upload photos.  When they upload photos they provide a simple statement about the photo but no real information about the image,definitely not enough for the page to be deemed worthy of being indexed.  The industry however is one that really leans on images and having the images in Google Image search is important to us. The url structure is like such:  domain.com/community/photos/~username~/picture111111.aspx I wish to block the whole folder from Googlebot to prevent these low quality pages from being added to Google's main SERP results.  This would be something like this: User-agent: googlebot Disallow: /community/photos/ Can  I disallow Googlebot specifically rather than just using User-agent:  * which would then allow googlebot-image to pick up the photos?  I plan on configuring a way to add meaningful alt attributes and image names to assist in visibility, but the actual act of blocking the pages and getting the images picked up... Is this possible? Thanks! Leona

              Intermediate & Advanced SEO | | HD_Leona
              0
            • AndreVanKets

              Is it safe to redirect multiple URLs to a single URL?

              Hi, I have an old Wordress website with about 300-400 original pages of content on it. All relating to my company's industry: travel in Africa. It's a legitimate site with travel stories, photos, advice etc. Nothing spammy about. No adverts on it. No affiliates. The site hasn't been updated for a couple of years and we no longer have a need for it. Many of the stories on it are quite out of date. The site has built up a modest Mozrank value over the last 5 years, and has a few hundreds organically achieved inbound links. Recently I set up a swanky new branded website on ExpressionEngine on a new domain. My intention is to: Shut down the old site Focus all attention on building up content on the new website Ask the people linking to the old site to my new site instead (I wonder how many will actually do so...) Where possible, setup a 301 redirect from pages on the old site to their closest match on the new site Setup a 301 redirect from the old site's home page to new site's homepage Sounds good, right? But there is one issue I need some advice on... The old site has about 100 pages that do not have a good match on the new site. These pages are outdated or inferior quality, so it doesn't really make sense to rewrite them and put them on the new site. I call these my "black sheep pages". So... for these "black sheep pages" should I (A) redirect the urls to the new site's homepage (B) redirect the urls the old site's home page (which in turn, redirects to the new site's homepage, or (C) not redirect the urls, and let them die a lonely 404 death? OPTION A: oldsite.com/page1.php -> newsite.com
              oldsite.com/page2.php -> newsite.com
              oldsite.com/page3.php -> newsite.com
              oldsite.com/page4.php -> newsite.com
              oldsite.com/page5.php -> newsite.com
              oldsite.com -> newsite.com OPTION B: oldsite.com/page1.php -> oldsite.com
              oldsite.com/page2.php -> oldsite.com
              oldsite.com/page3.php -> oldsite.com
              oldsite.com/page4.php -> oldsite.com
              oldsite.com/page5.php -> oldsite.com
              oldsite.com -> newsite.com OPTION 😄 oldsite.com/page1.php : do not redirect, let page 404 and disappear forever
              oldsite.com/page2.php : do not redirect, let page 404 and disappear forever
              oldsite.com/page3.php : do not redirect, let page 404 and disappear forever
              oldsite.com/page4.php : do not redirect, let page 404 and disappear forever
              oldsite.com/page5.php : do not redirect, let page 404 and disappear forever
              oldsite.com -> newsite.com My intuition tells me that Option A would pass the most "link juice" to my new site, but I am concerned that it could also be seen by Google as a spammy redirect technique. What would you do? Help 😐

              Intermediate & Advanced SEO | | AndreVanKets
              1
            • Peter264

              Does font size affect SEO?

              In the eyes of Google, would the font text size of say a news article affect SEO?  For example, a slightly larger font being easier to read by those with bad eyes?  Accessibility?  If so, what size would be ideal? 10, 12, 14? Your thoughts and suggestions are greatly appreciated.

              Intermediate & Advanced SEO | | Peter264
              0
            • Romancing

              URL Length or Exact Breadcrumb Navigation URL? What's More Important

              Basically my question is as follows, what's better: www.romancingdiamonds.com/gemstone-rings/amethyst-rings/purple-amethyst-ring-14k-white-gold (this would fully match the breadcrumbs). or www.romancingdiamonds.com/amethyst-rings/purple-amethyst-ring-14k-white-gold (cutting out the first level folder to keep the url shorter and the important keywords are closer to the root domain). In this question http://www.seomoz.org/qa/discuss/37982/url-length-vs-url-keywords I was consulted to drop a folder in my url because it may be to long. That's why I'm hesitant to keep the bradcrumb structure the same. To the best of your knowldege do you think it's best to drop a folder in the URL to keep it shorter and sweeter, or to have a longer URL and have it match the breadcrumb structure? Please advise, Shawn

              Intermediate & Advanced SEO | | Romancing
              0

            Get started with Moz Pro!

            Unlock the power of advanced SEO tools and data-driven insights.

            Start my free trial
            Products
            • Moz Pro
            • Moz Local
            • Moz API
            • Moz Data
            • STAT
            • Product Updates
            Moz Solutions
            • SMB Solutions
            • Agency Solutions
            • Enterprise Solutions
            • Digital Marketers
            Free SEO Tools
            • Domain Authority Checker
            • Link Explorer
            • Keyword Explorer
            • Competitive Research
            • Brand Authority Checker
            • Local Citation Checker
            • MozBar Extension
            • MozCast
            Resources
            • Blog
            • SEO Learning Center
            • Help Hub
            • Beginner's Guide to SEO
            • How-to Guides
            • Moz Academy
            • API Docs
            About Moz
            • About
            • Team
            • Careers
            • Contact
            Why Moz
            • Case Studies
            • Testimonials
            Get Involved
            • Become an Affiliate
            • MozCon
            • Webinars
            • Practical Marketer Series
            • MozPod
            Connect with us

            Contact the Help team

            Join our newsletter
            Moz logo
            © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
            • Accessibility
            • Terms of Use
            • Privacy

            Looks like your connection to Moz was lost, please wait while we try to reconnect.