Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Help: domain name change and Google News
-
Hi. I work for a regional news source, and our (separate) Spanish-language news publication recently changed its domain name. The publication lost its Google News inclusion. Most of their traffic came from Google News, so traffic tanked. They're trying to get back in. They reapplied but didn't get approved. They're now in the 30-day waiting period to reapply again.
The website is run by a third-party company, which handled the domain name change in April (2015). That company has been running their site for a couple of years. Our in-house devs' hands are tied on helping, because we (at the mother company) don't manage their site. This third party has not been responsive.
The Spanish pub folks have reached out to me to help them prepare for Round 2 of reapplication. I'm the mothership in-house SEO, but I've never experienced this situation before. Because everything seems to be in order besides the ham-handed changes, my best advice to them so far is: You'll have to wait until Google gets to know you again, unfortunately.
Does that sound right? Any pointers out there for bringing their best possible A-game to the next round?
-
Thank you Kristina; I'll take a look.
-
That's a bummer, that Google didn't give more feedback.
My question about meta keywords is related to this: https://support.google.com/news/publisher/answer/68297?hl=en
Other than that and what I've listed, I can't think of anything else that you'd need to keep an eye on. Let us know how things go when Google reevaluates!
Best,
Kristina
-
Thanks for replying, Kristina. I spoke to my Al Dia contact for answers to your questions:
Did they change the look and feel of the site? No, it’s the same as before.
**Did they change the URL structure (this is especially important, since Google looks at the URL for dates)? **The only change it is the name on the url , the date still appears the same as before on each story. Now: http://aldiadallas.com/news/2003/aug/05/co0867348576356/. Before: http://aldiatx.com/news/2003/aug/05/co0867348576356/.
**Did they update their Google News sitemap? **When they requested the google news confirmation, they did include the new sitemap.
Are they still properly using Google News meta tags, specifically news_keywords? They are using open graph tags. I'm not familiar with specific Google News meta tags or news_keywords -- can you point me to a resource on that? I might be mis-googling; I'm not able to find anything specific to that kind of tagging.
Did they remove Authorship? She says she's not sure about Authorship. I'm thinking it wasn't part of the overall scheme to begin with.
Also, did Google give any feedback when they rejected their first application? Google just said to reapply in 60 days and check their guidelines.
Thanks in advance for any other insight you (or anyone else reading this) else can lend.
-
Hi Christy,
I think my biggest piece of advice other than "hang tight" is, what did they change other than the domain name?
- Did they change the look and feel of the site?
- Did they change the URL structure (this is especially important, since Google looks at the URL for dates)?
- Did they update their Google News sitemap?
- Are they still properly using Google News meta tags, specifically news_keywords?
- Did they remove Authorship? (I have no proof of this, but I've heard rumors that people think Google still uses Authorship, even though they've removed it. It's possible that's just a mean rumor from bitter SEOs after their rich snippet loss, though.)
Also, did Google give any feedback when they rejected their first application?
Best,
Kristina
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
URL Structure On Site - Currently it's domain/product-name NOT domain/category/product name is this bad?
I have a eCommerce site and the site structure is domain/product-name rather than domain/product-category/product-name Do you think this will have a negative impact SEO Wise? I have seen that some of my individual product pages do get better rankings than my categories.
Technical SEO | | the-gate-films0 -
Does image domain name matter when using a CDN?
Has anyone does studies on using a different CDN domain name for images on a site? Here is an example:
Technical SEO | | findwell
or
http://cdn.mydomain.com/image.jpg>
mydomain.com ranks highly and many images show up in Google/Bing image searches. Is there any actual data that says that using your real domain name for the CDN has benefits versus the default domain name provided by the CDN provider? On the surface, it feels like it would, but I haven't experimented with it.
0 -
Using the word "FREE" in domain name
Hi, This may seem like a simple question but a new client of mine wishes to use a domain name with the word "free" in it. The website will offer free activity vouchers. I couldn't see this being a problem as there a lot of websites that do this although he was told it may present a problem with the search engines thinking the site was spammy. It won't be and will be offering information and vouchers on local sporting activities. I was wondering if anybody could clarify this please so I can give him a more definitive answer to his question. Thanks for your help.
Technical SEO | | malinkymedia0 -
Business name not showing on Google Maps Satellite View
Hi Everyone, When you go into Google Maps and look at the satellite view, you'll notice business names on some, but not all, businesses--like on the roof of the building. Where do I need to go to get this to work for my business? My Google Places pages are setup properly but as far as I can tell there is no setting for this. Is it the Service Area setting? Currently I have it set to "Yes, this business serves customers at their locations." Perhaps I need to set this to "No." Many thanks, Robert
Technical SEO | | AC_Pro1 -
Do Backlinks to a PDF help with overall authority/link juice for the rest of the domain?
We are working on a website that has some high-quality industry articles available on their website. For each article, there is an abstract with a link to the PDF which is hosted on the domain. We have found in Analytics that a lot of sites link directly to the PDF and not the webpage that has the abstract of the article. Can we get any benefit from a direct PDF link? Or do we need to modify our strategy?
Technical SEO | | MattAaron0 -
UK website ranking higher in Google.com than Google.co.uk
Hi, I have a UK website which was formerly ranked 1<sup>st</sup> in Google.co.uk and .com for my keyword phrase and has recently slipped to 6<sup>th</sup> in .co.uk but is higher in position 4 in Google.com. I have conducted a little research and can’t say for certain but I wonder if it is possible that too many of my backlinks are US based and therefore Google thinks my website is also US based. Checked Google WmT and we the geo-targeted to the UK. Our server is also UK based. Does anyone have an opinion on this? Thanks
Technical SEO | | tdsnet0 -
Hyphenated Domain Names - "Spammy" or Not?
Some say hyphenated domain names are "spammy". I have also noticed that Moz's On Page Keyword Tool does NOT recognize keywords in a non-hyphenated domain name. So one would assume neither do the bots. I noticed obviously misleading words like car in carnival or spa in space or spatula, etc embedded in domain names and pondered the effect. I took it a step further with non-hyphenated domain names. I experimented by selecting totally random three or four letter blocks - Example: randomfactgenerator.net - rand omf act gene rator Each one of those clips returns copious results AND the On-Page Report Card does not credit the domain name as containing "random facts" as keywords**,** whereas www.business-sales-sarasota.com does get credit for "business sales sarasota" in the URL. This seems an obvious situation - unhyphenated domains can scramble the keywords and confuse the bots, as they search all possible combinations. YES - I know the content should carry it but - I do not believe domain names are irrelevant, as many say. I don't believe that hyphenated domain names are not more efficient than non hyphenated ones - as long as you don't overdo it. I have also seen where a weak site in an easy market will quickly top the list because the hyphenated domain name matches the search term - I have done it (in my pre Seo Moz days) with ft-myers-auto-air.com. I built the site in a couple of days and in a couple weeks it was on page one. Any thoughts on this?
Technical SEO | | dcmike0 -
What is best practice for redirecting "secondary" domain names?
For sites with multiple top-level domains that have been secured for a business or organization, I'm curious as to what is considered best practice for setting up 301 redirects for secondary domains. Is it best to do the 301 redirects at the registrar level, or the hosting level? So that .net, .biz, or other secondary domains funnel visitors to the correct primary/main domain name. I'm looking for the "best practice" answer and want to avoid duplicate content problems, or penalties from the search engines. I'm not trying to game the system with dozens of domain names, simply the handful of domains that are important to the client. I've seen some registrars recommend hosting secondary domains, and doing redirects from the hosting level (and they use meta refresh for "domain forwarding," which I want to avoid). It seems rather wasteful to set up hosting for a secondary domain and then 301 each URL.
Technical SEO | | Scott-Thomas0