Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Acquire domains to boost yours, how to redirect an acquired domain
-
What is the best way to redirect for best SEO benefits? Examples:
fietstassen.eu -> loodgieter.nl
Any technical information how to (root) redirect for best SEO practices?
-
Hi Remko,
Sorry for the late response. Currently you have fietstassen.nl and loodgieter.nl as duplicate content. (as far as I see, you do not have a cross domain canonical, nor a 301 redirect telling Googlebot which version they should index). So it might be a good idea to implement one of them. (301 is usually easier
)Gr., Keszi
-
They should be roughly equal, unless one has a drastically higher domain authority and amount of backlinks.
-
thanks erica, so it doesn't matter if you 301 redirect like glaspunt.nl or like fietstassen.eu both redirects give an equal amount of linkpower?
-
Everyone's 301 redirect suggestions are correct. However, exact match domains may not be worth grabbing all of them for SEO. There's been lessening returns.
-
Hi Keszi thanks for you clear explanation and you're correct that 'fietstassen' is not handy-man business
But the thing I want to know is the way both domains are redirect in a different way. Fietstassen in redirected in the way that the domain (fietstassen) stays visible. Glaspunt is redirected with a 301 redirect in the root server. Is there any advantage in one of them? -
Hi Remko,
First of all I would check for the domains that I want to buy and redirect for relevancy and their backlink profile.
The example you gave:
Fietstassen.eu - > Loodgieter.nl for me it was a little strange. (Correct me, if I am wrong, but Fietstassen is bicycle bags? and Loodgieter is repair/handy man?).
I did not check in details what kind of link profile Fietstassen has, but if my dutch isn't cheating on me, I might have a feeling that it has collected non-relevant links to your target website.
As for your first example: Glaspunt.nl -> Glas.nl if I get it right, these two seem to be in the same industry, so buying glaspunt.nl could be an idea.
As in general:
If you buy a domain, just to redirect and gather their link juice:
- look for relevancy first.
- check that domains backlink profile (just to be safe. if it only has a spammy link profile, I do not know if it would be a good idea to point it towards your project)
- if the domain that you are buying would be more relevant to a category of your website, I'd redirect it towards there instead of homepage.
I hope this helped.
Gr., Keszi
-
To pass the juice a permanent redirect (301) would be the best solution for this.
Check out this resource about redirects: http://cloudz.click/learn/seo/redirection
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
301 Redirect Backlinks from Forbes,CNN.
Hello, I have seen on many places people are selling 301 Redirect Links Via Top Authority websites Like Forbes,CNN etc . How do they do it? and is it safe to have such links? I have researched a lot but not found any useful information to implement it. Any Idea how to do it? Thanks
White Hat / Black Hat SEO | | Ademirates0 -
Do we lose Backlinks and Domain Authority of URL when we change domain Name?
Have 1 performing domain (Monthly - 4M visitor ) now we want to change domain name ( Brand name like SEOMOZ to Moz ). I have general knowledge about domain changing prevention tips like 301 redirection and other thing. My concern is about backlinks and DA. How can I prevent any lose from SEO Point of view. (backlink lose) Do I need to change all backlink form source or redirection is enough to get all reference traffic from that backlinks?
White Hat / Black Hat SEO | | HuptechWebseo0 -
Client Wants To Use A .io Domain Name - How Bad For Organic?
Hi, I have a U.S. client who is stuck on a name that he wants to get as a .io (British Indian Ocean) domain name for a new site. Aside from the user confusion/weirdness, how much harder do you think this makes this sites organic in the U.S. in the future with a .io domain name? FYI, the other part of the domain name he wants to use is short, meaningless and implies nothing in and of itself. Thanks!
White Hat / Black Hat SEO | | 945012 -
Dealing with links to your domain that the previous owner set up
Hey everyone, I rebranded my company at the end of last year from a name that was fairly unique but sounded like I cleaned headstones instead of building websites. I opted for a name that I liked, it reflected my heritage - however it also seems to be quite common. Anyway, I registered the domain name as it was available as the previous owner's company had been wound up. It's only been in the last week or two where I've managed to have a website on that domain and I've been tracking it's progress through Moz, Google & Bing Webmaster tools. Both the webmaster tools are reporting back that my site triggers 404 errors for some specific links. However, I don't have or have never used those links before. I think the previous owner might have created the links before he went bust. My question is in two parts. The first part is how do I find out what websites are linking to me with these broken URL's, and the second is will these 404'ing links affect my SEO? Thanks!
White Hat / Black Hat SEO | | mickburkesnr0 -
Domain.com/XXX or domain.com/blog/XXX ?
i have a business and a side blog on the website. is it fine to turn my blog to domain.com/XXX instead of domain.com/blog/XXX? does it in anyway of these affect the SEO?
White Hat / Black Hat SEO | | andzon0 -
Can I 301 redirect old URLs to staging URLs (ex. staging.newdomain.com) for testing?
I will temporarily remove a few pages from my old website and redirect them to a new domain but in staging domain. Once the redirection is successful, I will remove the redirection rules in my .htaccess and get the removed pages back to live. Thanks in advance!
White Hat / Black Hat SEO | | esiow20130 -
Closing down site and redirecting its traffic to another
OK - so we currently own two websites that are in the same industry. Site A is our main site which hosts real estate listings and rentals in Canada and the US. Site B hosts rentals in Canada only. We are shutting down site B to concentrate solely on Site A, and will be looking to redirect all traffic from Site B to Site A, ie. user lands on Toronto Rentals page on Site B, we're looking to forward them off to Toronto Rentals page on Site A, and so on. Site A has all the same locations and property types as Site B. On to the question: We are trying to figure out the best method of doing this that will appease both users and the Google machine. Here's what we've come up with (2 options): When user hits Site B via Google/bookmark/whatever, do we: 1. Automatically/instantly (301) redirect them to the applicable page on Site A? 2. Present them with a splash page of sorts ("This page has been moved to Site A. Please click the following link <insert anchor="" text="" rich="" url="" here="">to visit the new page.").</insert> We're worried that option #1 might confuse some users and are not sure how crawlers might react to thousands of instant redirects like that. Option #2 would be most beneficial to the end-user (we're thinking) as they're being notified, on page, of what's going on. Crawlers would still be able to follow the URL that is presented within the splash write-up. Thoughts? We've never done this before. It's basically like one site acquiring another site; however, in this case, we already owned both sites. We just don't have time to take care of Site B any longer due to the massive growth of Site A. Thanks for any/all help. Marc
White Hat / Black Hat SEO | | THB0 -
Can you block backlinks from another domain
Wondering if this is somehow possible. A site got hacked and created a /data folder with hundreds of .php files that are web pages selling all sorts of stuff. We deleted the /data folder and blocked Google from indexing it. Just noticed in Webmaster Tools that the site has 35,000 backlinks from other sites that got hacked with the same way. Is there a way to block these sites? I am assuming there isn't, but wanted to see if anyone ran into the same problem. It is a wordpress site is that helps.
White Hat / Black Hat SEO | | phatride0