Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Ecommerce Duplicate Product Descriptions across 3 websites
-
Hi,
We are an e commerce company that has our own domain but also sell the same products on eBay and Amazon. What is the feeling on the same exact descriptions being used on different platforms? Do they count as duplicate content? Will our domain be punished/penalised as our domain does not have as much authority as EBay or Amazon?
We have over 5,000 products with our own hand written product descriptions. We want our website to be the main place/ have priority over the above market places. What's the best suggestion/solution?
thanks,
-
Thank you for all your help.
We do think it is down to Ebay and Amazon having more authority over our domain which has in turn bought our rankings down.
As we move forward we'll cut Ebay and Amazon's description down and see how this goes. I guess a long-term strategy would be to write unique content for all. But this is very time consuming for over 5000 unique products.
Thanks,
-
The sure thing is that your domain won't be punished/penalised. But it might affect a bit, so I suggest you to summarize your products' description in order to be sure & without doubts.
Sometimes it's positive to summarize your descriptions because it can make it easier and more comfortable for buyers to read.
-
I agree with Dennis about the changes on Pinterest. They are truely great for webshops.
I do have a little warning though. Ebay and Amazon are really big and authoritive websites which will rank above your own website for those products. There could be duplicate content issues for this and from what i've heard you would get punished for your own descriptions because Amazon and Ebay are so authoritive that you would get the penalty yourself.
So be careful about selling on Amazon and Ebay.
Hope my answer was helpful.
-
Hi Roy
I would make sure the descriptions are different on each. If not, at least make the one's on your page different.
Next would be to make sure your categories have unique description/content as well. It goes a long way.
BTw, no, it's not going to be a duplicate penalty, it will just help you rank them all better and easier.
and with the current tests of google omitting results, you might get your site omitted instead of the copies.
You might also want to take a look at pinterest with your ecom site.
Their new changes are amazing -
Hey Roy,
I haven't worked with ecommerce sites that also sell on stores such as Amazon, but I've found an interesting answer to a question very similar to yours, here: http://cloudz.click/community/q/amazon-product-descriptions-and-our-website-s-product-descriptions
As a solution, you could try feeding Amazon/Ebay only a small excerpt of the description, and not linking from your main site to the Amazon/Ebay products.
Cheers
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How does product category description affect SEO?
Hi - we are a website that sells tours. We have category pages that list the tours in that category (by city, by length of time, theme, etc). At the top of each category page, before the buttons linking to the tours, there is a category description. It is a pretty long paragraph. We are redesigning the website and think it would look nicer to show 2-3 lines of text and then have a down arrow and 'read' more so people can click and it would expand to show the full category description if they want to read it and it won't take up so much room that way. My question is - will this affect SEA at all? Or because the text is still there, just hidden, it won't do anything? Our site ranks very high in organic searches on google and we do not want to do anything that will hurt SEO. thanks.
Intermediate & Advanced SEO | | Shirapn0 -
Does Google ignore duplicate meta descriptions?
Hi there SEO mozzers, I am dealing with a website that has duplicate meta descriptions (we know is bad).As a punishment, Google totally ignores the meta descriptions and picks content from the website and displays it in SERP. I already read the https://cloudz.click/blog/why-wont-google-use-my-meta-description but I was wondering if there is more information/knowledge out there. Any tips are appreciated!
Intermediate & Advanced SEO | | Europarl_SEO_Team0 -
Do I need to add the actual language for meta tags and description for different languages? cited for duplicate content for different language
Hi, I am fairly new to SEO and this community so pardon my questions. We recently launched on our drupal site mandarin language version for the entire site. And when i do the crawl site, i get duplicate content for the pages that are in mandarin. Is this a problem or can i ignore this? Should i make different page titles for the different languages? Also, for the metatag and descriptions, would it better in the native language for google to search for? thanks in advance.
Intermediate & Advanced SEO | | lynetteboss0 -
Cross Linking two related ecommerce websites
Hi Guys, Hope you'll be able to help me with a technical problem I am facing right now. We are a company right ? We own 2 webistes. Let's say one sells car parts, the other one buys second hand car parts to refurbish them and sell them. (It is not our case, just an example very similar to ours). sellparts.com buyparts.com Both are ecommerce websites, with large catalogues (7000 skus). sellparts sells a lot and is a big actor in its market. buyparts.com doesn't work nad has a really low DA. My new SEO external consultant, which I am not too convinced about, is telling me to cross link the sites on product level using cross-linking extensions. He want have them do-follow. That would mean having hundreds or thousands of links with really similar linking patterns. buy [parts] [model ] [make] sell [parts] [model ] [make] That to me seems a bit too much and I am worried it compromises the sellparts site's SEO. So should i no-follow the links ? Or do it differently ?
Intermediate & Advanced SEO | | Kepass0 -
Description vs meta description
I have an e-commerce website and am trying to create product category pages. I am under the impression that Description is the text that would appear under the title on a google search and I believe the meta description is just what google reads? Is having BOTH important or just description? Is it ok to duplicate the description for the meta description? I know its not good to duplicate descriptions on other products and pages.
Intermediate & Advanced SEO | | nchachula0 -
Pagination duplicate title and meta description
Hello, Getting a lot of duplicate title and meta description errors via google webmaster tools. For best SEO practices, do i no-index the page/2's, page/3's...? More importantly, i see how MOZ did it by adding "page 3" to their titles such as http://cloudz.click/blog?page=3. Is that a better way of doing it? If so, how do i do that on Yoast SEO? Thank you so much!
Intermediate & Advanced SEO | | Shawn1240 -
Moving half my website to a new website: 301?
Good Morning! We currently have two websites which are driving all of our traffic. Our end goal is to combine the two and fold them into each other. Can I redirect the duplicate content from one domain to our main domain even though the URL's are different. Ill give an example below. (The domains are not the real domains). The CEO does not want to remove the other website entirely yet, but is willing to begin some sort of consolidation process. ABCaddiction.com is the main domain which covers everything from drug addiction to dual diagnosis treatment. ABCdualdiagnosis.com is our secondary website which covers everything as well. Can I redirect the entire drug addiction half of the website to ABCaddiction.com? With the eventual goal of moving everything together.
Intermediate & Advanced SEO | | HashtagHustler0 -
Best practice for duplicate website content: same root domain name but different extension
Hi there I have a new client who has two websites: http://www.bayofislandsteambuilding.co.nz
Intermediate & Advanced SEO | | turnbullholdingsltd
http://www.bayofislandsteambuilding.org.nz They are the same in every regard apart from the domain extension (.co.nz & .org.nz) which is likely to be causing them issues with Google ranking given the huge amount of duplicate content. What is the best practice approach to fixing this? Normally, if I was starting from scratch, I would set one of the extensions as an alias which redirects to the main domain. Thanks in advance. Laurie0