Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Would having a + plus sign between keywords in meta title have an effect on SEO?
-
I have seen one of my clients' competitors do this in their meta title and it got me a little intrigued... I understand that google uses the + sign as an operator in adwords, and to a certain extent, as a search tool, but would it help or make any difference to the SEO in the meta title/data (eg. 'SEO+Marketing+Services')?
Thanks
-
Add a benefit, make your titles compelling and give people a reason to click on them - don't make them harder to read!
-
No way. Not at all. Not only that, but it would definitely get you less clicks even if you did get better rankings.
Always remember: Your page's title is the thing your potential customer/user/client will be clicking on to first visit your page. This is a very important point of first contact in the digital marketing world. Think about the way you search and what gets you to click on links from Google. I bet it's somewhere around 95% based on the title present.
If you were Googling "Xbox One Games" and saw:
- Xbox+One+Games+Review+PS4+Games
- Xbox One Games Reviewed and Uncovered
Which one would you click?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I Report A SEO Agency to Google
Our competitor has employed the services of a spammy SEO agency that sends spammy links to our site. Though our rankings were affected we have taken the necessary steps. It is possible to send evidence to Google so that they can take down the site. I want to take this action so that other sites will not be affected by them again.
White Hat / Black Hat SEO | | Halmblogmusic0 -
White H1 Tag Hurting SEO?
Hi, We're having an issue with a client not wanting the H1 tag to display on their site and using an image of their logo instead. We made the H1 tag white (did not deliberately hide with CSS) and i just read an article where this is considered black hat SEO. https://www.websitemagazine.com/blog/16-faqs-of-seo The only reason we want to hide it is because it looks redundant appearing there along with the brand name logo. Does anyone have any suggestions? Would putting the brand logo image inside of an H1 tag be ok? Thanks for the help
White Hat / Black Hat SEO | | AliMac261 -
Page title optimisation - Does suffix keywords matters?
Hi Moz community, We can see in many of the page titles; "brand & keyword" go after every topic like..... "best tiles for kitchen | vertigo tiles". Do Google count this suffix as any other word in page title or give low preference just because it has been repeated across every single page? What if the "keyword" is repeated with topic and brand name as well. I mean which one of the below 2 page titles gonna workout better in correlation with keyword and website authority ? best tiles for kitchen | vertigo tiles best tiles for kitchen | vertigo Thanks
White Hat / Black Hat SEO | | vtmoz0 -
Does Google want contact numbers in the meta description?!
Reading up it seems like there's complete free reign to enter what you want in the meta description and they are not considered a direct ranking signal However I have added contact numbers to the meta descriptions for around 20 reasonably high ranking pages for my company and it seems to have had a negative effect (taken screen grabs and previous rankings) More strangely when you 'inspect' the page the meta description features the desired number yet when you find the page in the serps the meta description just does not feature the number (page has been cached and the description does not carry on) I'm wondering whether such direct changes are seen as spam and therefore negative to the page?
White Hat / Black Hat SEO | | Jacksons_Fencing1 -
Dfferent domains on same ip address ranking for the same keywords, is it possible?
Hello, I want to ask if two domains which r hosted on the same server and have the same ip ( usually happens with shared hosts ) tries to rank for the same keywords in google, does the same ip affects them or not.
White Hat / Black Hat SEO | | RizwanAkbar0 -
Negative SEO Click Bot Lowering My CTR?
I am questioning whether one of our competitors is using a click bot to do negative SEO on our CTR for our industry's main term. Is there any way to detect this activity? Background: We've previously been hit by DoS attacks from this competitor, so I'm sure their ethics/morals wouldn't prevent them from doing negative SEO. We sell an insurance product that is only offered through broker networks (insurance agents) not directly by the insurance carriers themselves. However, our suspect competitor (another agency) and insurance carriers are the only ones who rank on the 1st page for our biggest term. I don't think the carrier sites would do very well since they don't even sell the product directly (they have pages w/ info only) Our site and one other agency site pops onto the bottom of page one periodically, only to be bumped back to page 2. I fear they are using a click bot that continuously bounces us out of page 1...then we do well relatively to the other pages on page 2 and naturally earn our way back to page 1, only to be pushed back to page 2 by the negative click seo...is my theory. Is there anything I can do to research whether my theory is right or if I'm just being paranoid?
White Hat / Black Hat SEO | | TheDude0 -
Does posting on Craigslist damage our SEO or reuptation?
We have a website that's a single person barbershop. She has been promoting on Craigslist, and that is outranking the website in the SERPs. However, the craigslist results showing up are actually expired and don't link to anything. They just seem to be cached by Craigslist. My question is, is Craigslist considered to generally not be a good avenue for directing inbound links for services on your site? Or is it a good strategy to use Craigslist to build link traffic for service businesses? I get mixed responses when I search for this. Thanks eYtdHtg.png
White Hat / Black Hat SEO | | smallpotatoes0 -
Seo style="display: none;" ?
i want to have a funktion which shortens text in categorie view in my shop. apple is doing this in their product configurator see the "learn more" button at the right side: http://store.apple.com/us/configure/MC915LL/A apple is doing this by adding dynamic content but i want it more seo type by leaving the content indexable by google. i know from a search that this was used in the past years by black had seos to cover keywordstuffing. i also read an article at google. i beleive that this is years ago and keywordstuffing is completly no option anymore. so i beleive that google just would recognise it like the way its meant to be. but if i would not be sure i would not ask here 🙂 what do you think?
White Hat / Black Hat SEO | | kynop0