Chima Mmeje

Senior Content Marketing Manager | Marketing

Who am I?

I stumbled into the SEO industry by accident in 2017. One night, while browsing "work from home" jobs, I found an ad for a full-time copywriter, and I applied even though I had no prior experience. Surprisingly, I got the job, and that was my first start as a copywriter and content writer.

SEO has always felt easy for me. Combining it with my love of content, I pivoted to specializing as an SEO content strategist in 2020, and I haven't looked back since. Before joining Moz, I ran a small business called Zenith Copy, where I provided content strategy for major companies like Wix, Guru, Skillshare, and Remitly.

What I do at Moz

My ultimate goal is to position Moz as the source of truth in the SEO industry through a multi-modal content approach.
A quick overview of my day-to-day at Moz includes:

Creating the content strategy to drive more traffic and conversion for the Moz website
Working with the content team to execute our overarching strategy
Host of MozPod, one of the best SEO podcasts in the industry
Host of The Practical Marketer, a monthly webinar series at Moz
Manage relations with guest authors looking to publish on Moz
Edit content for the Moz Blog and Learn Centre
Represent Moz externally as a public speaker at conferences
Create thought leadership content based on my expertise
 

What I do in my free time

In my free time, I run a UK nonprofit called The Freelance Coalition for Developing Countries. We provide free training and resources for marketers of color in over 40 countries globally. This mission is close to my heart, and our goal is to help more BIPOC marketers earn more for their talent and compete fairly.